Sherry Citron
Client Service Lead | Brand Integration Specialist | Social Engagement Strategist
Sherry’s career in social media marketing began 15 years ago as a Community Manager when the web boom had just begun and mommy bloggers were the biggest influencers out there. She swiftly moved into increasingly senior leadership positions within Account Management at top marketing agencies, and connected to client service as a way to apply her passion for client relationship building, strategic account planning, team growth, agency operations and marketing innovation. She has led clients in an array of industries including pharmaceutical, automotive, mobile, CPG, entertainment, food and beverage, and technology in both the B2C and B2B space.
Sherry is proud to have worked her way up to becoming a Group Account Director, now leading teams providing full service, social and digital marketing campaigns, creative content, influencer marketing, strategy and analytics. She is passionate about client service and enjoys discovering the right idea that engages both her clients and her team. She is driven to create innovative strategies that lead to brand and revenue growth, all while having a deep passion for supporting her team’s personal growth and success.
Career Roles:
Group Account Director, Social Tribe
Sr. Account Director, LiveWorld
Account Director, The Social Element