This ad stands on its own. Simple, funny, and to the point. Delicious product “hero” shots intercut with top moments with a talented comedian and actress. And nothing like a chainsaw to cut through the competition (we almost didn’t get that through, but the brand was brave and it plays just right, if you ask me).

In their first television commercial in 10 years, the Honey Baked Ham Company shows how easy it is to prepare their (incredible) pre-cooked holiday ham vs wrangling your own.

Proud to bring a fresh take of the Honey Baked Ham we all know and love with a fun spot that can stand the test of time.

Agency: BBDO ATL

CCO: Robin Fitzgerald

Creative Director: Patrick Lindsay, Danny Corrales

Senior Copywriter: Emily Miller

Senior Producer: Renee Williams Royal

EP, Head of Production & Innovation: Marc Calamia

Honey Baked Ham Company